{"id":4083,"date":"2018-03-27T18:25:53","date_gmt":"2018-03-27T21:25:53","guid":{"rendered":"https:\/\/blog.comunique-se.com.br\/?p=3021"},"modified":"2026-02-03T14:21:09","modified_gmt":"2026-02-03T17:21:09","slug":"podcast-35-o-que-e-um-texto-de-qualidade","status":"publish","type":"post","link":"https:\/\/comunique-se.com.br\/blog\/podcast-35-o-que-e-um-texto-de-qualidade\/","title":{"rendered":"#35 O que \u00e9 um texto de qualidade?"},"content":{"rendered":"

[vc_row bg_type=”image” parallax_style=”vcpb-default” bg_image_new=”id^2388|url^http:\/\/blog.comunique-se.com.br\/wp-content\/uploads\/2017\/12\/bg-podcast-01.jpg|caption^null|alt^BG Podcast – Comunique-se|title^BG Podcast – Comunique-se|description^BG Podcast – Comunique-se” bg_image_repeat=”no-repeat” bg_override=”full”][vc_column]

<\/div>[vc_row_inner css=”.vc_custom_1513592622616{margin-top: 0px !important;margin-right: 0px !important;margin-bottom: 0px !important;margin-left: 0px !important;border-top-width: 0px !important;border-right-width: 0px !important;border-bottom-width: 0px !important;border-left-width: 0px !important;padding-top: 0px !important;padding-right: 0px !important;padding-bottom: 0px !important;padding-left: 0px !important;}”][vc_column_inner width=”9\/12″ css=”.vc_custom_1513357647921{margin: 0px !important;border-width: 0px !important;padding: 0px !important;}”]
<\/div>

PODCAST-SE<\/p><\/div><\/div>[\/vc_column_inner][vc_column_inner width=”3\/12″ css=”.vc_custom_1513357675295{margin: 0px !important;border-width: 0px !important;padding: 0px !important;}”][vc_raw_html css=”.vc_custom_1522186004988{margin-top: 0px !important;margin-right: 0px !important;margin-bottom: 0px !important;margin-left: 0px !important;border-top-width: 0px !important;border-right-width: 0px !important;border-bottom-width: 0px !important;border-left-width: 0px !important;padding-top: 0px !important;padding-right: 0px !important;padding-bottom: 0px !important;padding-left: 0px !important;}”]JTNDcCUyMHN0eWxlJTNEJTIyY29sb3IlM0ElMjNmZmYlM0IlMjIlM0VRdWFydGEtZmVpcmElMkMlMjAyMSUyMGRlJTIwbWFyJUMzJUE3byUyMGRlJTIwMjAxOCUzQyUyRnAlM0U=[\/vc_raw_html][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1513592622616{margin-top: 0px !important;margin-right: 0px !important;margin-bottom: 0px !important;margin-left: 0px !important;border-top-width: 0px !important;border-right-width: 0px !important;border-bottom-width: 0px !important;border-left-width: 0px !important;padding-top: 0px !important;padding-right: 0px !important;padding-bottom: 0px !important;padding-left: 0px !important;}”][vc_column_inner width=”9\/12″ css=”.vc_custom_1513357647921{margin: 0px !important;border-width: 0px !important;padding: 0px !important;}”]

<\/div>

#35 O que \u00e9 um texto de qualidade?<\/h2><\/div>
<\/p>\n
\n
\n
\n
\n
\n
\n
\n
\n
\n
\n
\n
\n
\n
\n
\n
\n
\n
\n
\n
\n
\n
Aprenda t\u00e9cnicas fundamentais para redigir um texto impec\u00e1vel<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

<\/div><\/div>[\/vc_column_inner][vc_column_inner width=”3\/12″ css=”.vc_custom_1513357675295{margin: 0px !important;border-width: 0px !important;padding: 0px !important;}”][\/vc_column_inner][\/vc_row_inner][vc_raw_html]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[\/vc_raw_html]

<\/div>[\/vc_column][\/vc_row][vc_row][vc_column width=”8\/12″][vc_column_text]Redigir um texto que v\u00e1 ser publicado por ve\u00edculos tradicionais de comunica\u00e7\u00e3o, como sites e jornais, demanda o uso de t\u00e9cnicas de reda\u00e7\u00e3o muito anteriores ao pr\u00f3prio advento da internet. A mais conhecida dessas t\u00e9cnicas \u00e9 chamada de 5W1H, uma vez que traz um conjunto de cinco perguntas que, em ingl\u00eas, come\u00e7am com a letra \u201cW\u201d e uma, com \u201cH\u201d:<\/span><\/p>\n
    \n
  1. O qu\u00ea? (What?)<\/span><\/li>\n
  2. Quem? (Who?)<\/span><\/li>\n
  3. Quando? (When?)<\/span><\/li>\n
  4. Onde? (Where?)<\/span><\/li>\n
  5. Por qu\u00ea? (Why?)<\/span><\/li>\n
  6. Como? (How?)<\/span><\/li>\n<\/ol>\n

    [\/vc_column_text]

    <\/div>

    Saiba mais:<\/h2><\/div><\/div>[vc_column_text]Acesse a lista e ou\u00e7a outros programas<\/a><\/p>\n

    Leia outros assuntos de comunica\u00e7\u00e3o corporativa<\/a>[\/vc_column_text][\/vc_column][vc_column width=”4\/12″][vc_widget_sidebar sidebar_id=”sidebar_3″][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"

    [vc_row bg_type=”image” parallax_style=”vcpb-default” bg_image_new=”id^2388|url^http:\/\/blog.comunique-se.com.br\/wp-content\/uploads\/2017\/12\/bg-podcast-01.jpg|caption^null|alt^BG Podcast – Comunique-se|title^BG Podcast – Comunique-se|description^BG Podcast – Comunique-se” bg_image_repeat=”no-repeat” bg_override=”full”][vc_column][vc_row_inner css=”.vc_custom_1513592622616{margin-top: 0px !important;margin-right: 0px !important;margin-bottom: 0px !important;margin-left: 0px !important;border-top-width: 0px !important;border-right-width: 0px !important;border-bottom-width: 0px !important;border-left-width: 0px !important;padding-top: 0px !important;padding-right: 0px !important;padding-bottom: 0px !important;padding-left: 0px !important;}”][vc_column_inner width=”9\/12″ css=”.vc_custom_1513357647921{margin: 0px !important;border-width: 0px !important;padding: 0px !important;}”][\/vc_column_inner][vc_column_inner width=”3\/12″ css=”.vc_custom_1513357675295{margin: 0px !important;border-width: 0px !important;padding: 0px…<\/p>\n","protected":false},"author":19,"featured_media":4086,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[85],"tags":[],"yst_prominent_words":[],"class_list":["post-4083","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcast","category-85","description-off"],"_links":{"self":[{"href":"https:\/\/comunique-se.com.br\/blog\/wp-json\/wp\/v2\/posts\/4083","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/comunique-se.com.br\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/comunique-se.com.br\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/comunique-se.com.br\/blog\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/comunique-se.com.br\/blog\/wp-json\/wp\/v2\/comments?post=4083"}],"version-history":[{"count":3,"href":"https:\/\/comunique-se.com.br\/blog\/wp-json\/wp\/v2\/posts\/4083\/revisions"}],"predecessor-version":[{"id":18840,"href":"https:\/\/comunique-se.com.br\/blog\/wp-json\/wp\/v2\/posts\/4083\/revisions\/18840"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/comunique-se.com.br\/blog\/wp-json\/wp\/v2\/media\/4086"}],"wp:attachment":[{"href":"https:\/\/comunique-se.com.br\/blog\/wp-json\/wp\/v2\/media?parent=4083"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/comunique-se.com.br\/blog\/wp-json\/wp\/v2\/categories?post=4083"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/comunique-se.com.br\/blog\/wp-json\/wp\/v2\/tags?post=4083"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/comunique-se.com.br\/blog\/wp-json\/wp\/v2\/yst_prominent_words?post=4083"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}